iverpure: CELL TOX
Full Brand & Product Review
Overall Rating: 1 / 10
REGISTRATION
US (Florida), 2025
PRODUCT OPTIONS
CellTox
(ivermectin + fenbendazole combined capsules)
INDEPENDENT CoA
Not available publicly
PRODUCER
not disclosed
SUBSIDIARY BRANDS
VERITAS Supplements
Overview
IverPure⇥ sells a combined ivermectin and fenbendazole supplement called CellTox under the marketing name "Nobel Prize Parasite Cleanse." The website claims the product treats cancer, parasites, and chronic illness, attributes these effects to Nobel Prize-winning science, and uses a pricing structure designed to create urgency.
Multiple independent sources confirm that customers have been charged for products never delivered, enrolled in subscription billing without consent, and then been unable to reach the company to cancel or obtain refunds. One ScamPulse report states the product killed their father after he stopped cancer treatment to use it.
These findings come from BBB records, Trustpilot, ScamPulse, and the BBB Scam Tracker.
Criteria Ratings
1. Information Transparency | 1 / 10
The BBB business profile⇥ for Iverpure identifies the legal entity as Motus Veritas Holdings LLC, with owner Michael Barnett, based in St. Petersburg, Florida.
This information does not appear on the Iverpure website itself.
When customers receive credit card charges, the merchant name on the statement reads VERITAS Supplements, not IverPure or Motus Veritas Holdings.
Multiple Trustpilot reviewers⇥ report discovering this discrepancy only after unexpected charges appeared.
The St. Petersburg, Florida address listed in the BBB profile does not correspond to a physical business location.
A customer who filed a BBB Scam Tracker report⇥ in August 2025 confirmed they personally spoke with the property manager at that address, who confirmed no company with a physical presence operates there.
One Trustpilot reviewer noted:
"The website shows two addresses, one in Colorado, the other in Florida. However, the Department of State websites for those states do not show any registered company."
The product pages feature multiple named practitioners endorsing CellTox.
One page carries testimonials from three individuals identified as Board-Certified Naturopathic Doctors: Dr. Melissa Whitby, Dr. Lucas Morgan, and Dr. Johnathan Sidwell.
A separate page features Dr. Jenna Myers, ND, described as a holistic health expert who "frequently recommends" CellTox to patients.
None of these four names appear in any state naturopathic licensing board database, professional registry, or verifiable practitioner directory.
This presentation is consistent with stock photography rather than individual professional portraits. A reverse image search of each photograph traces all three directly to stock image platforms.
Dr. Johnathan Sidwell's photograph is listed on Vecteezy as "AI generated Portrait of African doctor in white uniform."
Dr. Lucas Morgan's photograph appears on Vecteezy as "AI generated Senior doctor man arms crossed with smile."
Dr. Melissa Whitby's photograph returns matches across Vecteezy, Freepik, and iStock as a generic stock image.
2. Label Accuracy | 1/ 10
The product is sold under the title "CellTox: Nobel Prize-Winning Cancer and Parasite Cleanse." The physical bottle label describes it as "Advanced Cancer Cell and Parasite Detox Formula." One of the four highlighted product features on the main page reads "Cell Defense."
Naming cancer in the product title, the bottle label, and a core feature description of an unregistered dietary supplement constitutes a direct disease claim prohibited under FDA supplement regulations.
The 2015 Nobel Prize in Physiology or Medicine was awarded for the discovery of ivermectin as an antiparasitic drug.
It was not awarded for cancer treatment. Using Nobel Prize credibility to support cancer treatment claims for an unregistered supplement is a misrepresentation of what the award recognized.
The main product page states: "Our product has been clinically tested and proven to deliver exceptional results. Studies show significant improvements in health markers."
No clinical study, researcher name, publication, or trial registration number is cited anywhere on the site.
The product page states "Lab Tested And Approved" with no laboratory named, no batch number, no test method, and no purity result accessible to any prospective buyer. No Certificate of Analysis appears anywhere on the website.
3. Product Definition | 1 / 10
The Supplement Facts panel visible in the product photography discloses Fenbendazole 74 mg per capsule and Ivermectin 4 mg per capsule. Serving size is 1 capsule three times daily.
The container holds 20 servings, meaning 60 capsules total, enough for approximately 20 days at the stated dose.
The "How to use" section states: "Take as directed by your healthcare professional."
The product is sold directly to consumers without a prescription, without a telehealth consultation requirement, and without any mechanism connecting the buyer to a healthcare professional before purchase.
The instruction to follow a healthcare professional's guidance is embedded in a product designed to bypass that requirement entirely
No inactive ingredients, capsule shell material, or excipients are disclosed anywhere on the product page.
4. Manufacturer Traceability | 1 / 10
No manufacturer is named on the product page, the storefront, or any accessible policy page.
The physical address confirmed as empty by a property manager.
A second address in the website footer, 2590 Central Ave, Boulder, CO 80301, also cannot be matched to any registered business in Colorado state records.
BBB opened a formal investigation⇥ into Veritas Supplements in November 2025, requesting the company substantiate its product efficacy claims per BBB Code of Advertising Section 34.
The BBB profile records that the business has failed to resolve the underlying causes of a pattern of complaints.
When customers receive credit card charges, the merchant name on the statement reads VERITAS Supplements, not IverPure or Motus Veritas Holdings.
Multiple Trustpilot reviewers discovered this only after unexpected charges appeared.
One reviewer wrote: "They insert another company's name on the credit card statement, Veritas Supplements, to make it look legit."
A ScamPulse report⇥ identifies the phone number attached to customer receipts as belonging to Veritas Medical, a real and unrelated company in Lubbock, Texas.
That company had received at least six misdirected calls from IverPure customers by the time the report was filed.
5. Availability & Distribution | 2 / 10
Iverpure operates through its own website and promotes primarily through Facebook, Instagram, and TikTok advertising. No Amazon presence was identified.
The storefront accepts payments via PayPal and Venmo only, which are peer-to-peer payment platforms that offer significantly fewer consumer protections than credit card transactions.
The subscription billing structure is not clearly disclosed at the point of purchase. Multiple customers report being charged $39.99 per month after an initial order without knowingly enrolling in any subscription.
The website footer lists links for "Iverpure Club," "Manage Membership," and "Membership Cancellation."
The first two links point to cart.iverpure.com addresses that return spinning loading screens with no content.
The cancellation form submits without providing any confirmation to the user.
One customer documented⇥ the full cycle:
initial purchase
unexpected monthly charge
personal confirmation from the property manager that the listed address has no physical tenant
non-functional cancellation links
ultimately closing their credit card entirely to stop further charges.
6. Public Feedback Patterns | 1 / 10
Iverpure has 101 reviews on Trustpilot⇥. The pattern is consistent: products not received, credit cards charged repeatedly without consent, and no response from the company.
As documented in section 5 ↑, the BBB Scam Tracker report⇥ from August 2025 captures the full billing cycle in one account, including the property manager confirmation, repeated unauthorized charges, and a credit card closure as the only way to stop them.
Positive reviews exist and use generic language about energy and digestion. They cannot be evaluated independently of the billing complaints and the confirmed non-functional cancellation infrastructure.
A ScamPulse report⇥ states the product killed a family member after he stopped conventional cancer treatment to use it.
The same report documents ongoing monthly charges after his death.
Summary Scorecard
Main Conclusion
Main Conclusion
MAIN CONCLUSION
Iverpure is operated by Motus Veritas Holdings LLC, incorporated February 2025, registered at a virtual address confirmed empty by the property manager.
The majority of independent buyers report never receiving their order. Credit card charges appear under VERITAS Supplements, not IverPure. Unauthorized recurring monthly charges continue after the initial purchase with no functioning way to cancel.
BBB recorded a pattern of unresolved complaints and opened a formal investigation in November 2025. A ScamPulse report documents monthly charges continuing after a customer's death. Another states the product killed a family member after he stopped cancer treatment to use it.
The product is titled "CellTox: Nobel Prize-Winning Cancer and Parasite Cleanse" with a bottle label reading "Advanced Cancer Cell and Parasite Detox Formula." Both are direct disease claims on an unregistered supplement. The Nobel Prize referenced was awarded for antiparasitic research, not cancer treatment.
All doctor testimonials on the page are confirmed AI-generated by Google reverse image search tracing them to Vecteezy stock listings.
No manufacturer is named, no COA exists, and no laboratory is identified anywhere on the site.